Klarna U.K Launch
Flexibility.
Control.
Rewards.
Using constraints as a prerequisite for creativity.
Using only motion-design, typography and CGI.
The Klarna card is managed within the Klarna app.
Bridging the gap
between strategy
and creative execution.
Simplifying the card
offering into three words,
expressed in motion.
A daring
balance
act of
Control.
Flexibility.
And.
Really,
Rewarding,
Rewards.
Consistent
& Scalable.
CGI-renders designed for ease of formatting and distribution across any platform. From Instagram Stories and TikTok to YouTube and TV. Not only scalable, but also with brilliant ROI.
Credits
Role: Creative and Art Direction
CGI: Ryan Locke
Graphic Designer: Heidi xxx
Project Management: Adèlle Krantz